Trends in the Hotel Industry

Trends in the Hotel Industry is an annual compilation of unit-level hotel financial statements. Since 1936, PKF has collected year-end operating statements from thousands of hotels across the nation. From these statements, our Firm extracts 200 specific revenue and expense items and then puts the data into a uniform format to ensure equitable benchmarking. The Trends database is the oldest and most comprehensive source of hotel financial information in the United States.

The results of the survey are presented in our annual Trends in the Hotel Industry report. The Trends report provides in-depth analyses of hotel revenues, expenses, and profits. The data is arrayed in a variety of property type, geographic location, rate, and size categories, thus allowing hotel owners and operators to benchmark the performance of their properties to industry-wide averages of a similar profile. Trends is one of the most widely used and detailed reports of its type.

For a more exacting financial comparison, PKF Hospitality Research offers its Benchmarker reports. Our Benchmarker service allows customers to select a smaller, comparable set of properties to compare the performance of their hotel to.

PKF Consulting professionals use the Trends database to assist their clients - hotel owners and operators, financial institutions, real estate developers, investors, and governmental agencies - in making informed decisions.

Hotel owners and operators are encouraged to participate in our Trends survey. Participation is both complimentary and confidential. Participants receive gratis copies of the Trends report, as well as discounts to other PKF Hospitality Research products and services.

View a sample Trends report
Purchase a Trends report
Learn about participating in Trends
Learn about our Benchmarker reports